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Job Title: Commercial Performance Specialist
Lead data analytics, reporting and revenue planning for EBU. Manage Enterprise performance and ensure alignment to business focus.
Responsible for Sales performance and analytics
Responsible for business performance report: across all product lines and segment providing insight on trends and necessary corrective actions
Define templates and metrics to periodically (daily, weekly and monthly) track and report sales performance by product and segments against expectations.
Manage the generation of performance report that feeds into computation and pay out of Incentive for the direct and indirect teams – sales, collection, personalization etc, across all segments and regions.
Manage the definition and implementation of account segmentation metrics for the allotment of accounts into segments on the billing system and other ERP systems
Manage the generation of business intelligence to serve as input for the allocation of enterprise targets for segments, products and regions
Manage data quality and integrity of reporting systems by designing deviation detection methods and quality control metrics.
Responsible for Implementing and managing the periodic budget and forecasting process, in conjunction with Finance and other business units
Responsible for working with all segments and vertical owners to develop operational business plan as and when required and re-forecasting accordingly
Effectively liaise with all relevant stake holders in analysing competitor’s activities as well as relevant market development and proposing pre-emptive counter measures which may be in the form of new product initiatives.
Maintain a database of all data relating to Sales & collection performance
Responsible for timely validation of all data for defined team (direct, indirect) for commission and SIP pay out.
Responsible for Designing and implementing rules for quality acquisition and conversion to revenue; monitor process and update accordingly.
Compliance management and enforcement of adherence to defined commission structure and SIP processes.
Define and periodically review commercial teams Incentive Plan – Measurement criteria, Monthly/Quarterly targets etc to ensure alignment with business focus and strategy.
Modern Marketing Leadership
Data Analytics and Insights
CVM Campaign Development and Management
Always on Marketing
Professional / Technical Skills
4+ years of varied experience in Business Analysis, Management reporting, business planning
An in-depth knowledge of B2B
Relevant experience in Telecom industry